for women & LGBTQIA+ founders
The Client Engine
You know who you want to help. You just don't have a way to turn them into clients. Yet.
the problem
Building a business and finding clients are two different skills.
You've done the best thing: you've built something and you believe in it. But the system for finding the right people, telling them what you do in a way that lands, and converting conversations into clients? That's a different skill entirely.
Most business development advice wasn't built for women founders running values-led businesses. The Client Engine was.
“I’ve built my LinkedIn client prospecting engine with Elisha. In two weeks, I got two discovery calls. I had none before that.”
“Elisha is the grown-up in the room. She helps me make decisions that lead me toward my big goal.”
my solution
The Client Engine Framework
Every founder I work with is at a different stage. The Client Engine Framework is built to meet you where you’re at.
Some women come to me with a brilliant idea and no idea how to turn it into something people will pay for. Others have been out on their own for a year and can't figure out why the clients aren't coming consistently. Others have the clients, but they just know they're undercharging and underselling.
These are completely different problems. They need completely different solutions.
The Client Engine Framework is built around that reality. It's a five-stage journey from idea to consistent client pipeline, built for the stage that you’re currently at. We start at your stage. The diagnostic session at the beginning of every Client Engine engagement exists for exactly that reason: to work out where you are, what's blocking you, and where to focus first.
The result is a business development approach that's built around your business, your values, and where you actually are right now, not a generic playbook designed for a very different kind of founder.
Where are you on the journey?
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01. from ideation to product
Turning your idea into products and services people will pay for
You have an idea, but you're not yet sure how to shape it into a clear, sellable offer. We look at what you do, who needs it, what problems you solve, and whether the market has space for you. We also explore any certifications or additional training that might strengthen your offer.
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02. branding and values-driven sales
Building a message that reflects your values
Your message is the foundation of everything. We build a clear, honest way of talking about what you do. One that speaks directly to your ideal clients and reflects your values. This includes your LinkedIn presence and how you show up in any room where your clients might be.
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03. prospecting and finding clients
Building a consistent, multi-channel prospecting engine
Finding new clients is tough. We build a prospecting engine that works across multiple channels: LinkedIn, in-person networking, referrals, community spaces, and anywhere else your ideal clients are active. The goal is a consistent, repeatable approach that generates a steady flow of conversations without it consuming all of your time.
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04. converting and pricing
Turning good conversations into paying clients
This is where many founders lose clients they should have won. We build a simple, repeatable process for moving warm conversations toward paid work without it feeling like a hard sell. And we make sure you're charging what the work is actually worth.
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05. evaluation and iteration
Understanding what's working, and when to pivot
Most business development frameworks stop at finding clients. This one doesn't. We regularly review what's working, what isn't, and what to adjust, so you keep moving forward rather than repeating what isn't landing.
this is for you if …
You've recently gone out on your own and need a clear system for finding your first clients
You've been running your business for a while but the pipeline is inconsistent. Some months are fine, others are worrying
You have a strong idea, but you're not yet sure how to turn it into something people will pay for
You care deeply about how you do business - the ethics, the relationships, the impact - and you need a sales approach that reflects that
You're showing up to events, on LinkedIn, in conversations, but networking is not converting into clients
You know your work makes a difference but you struggle to talk about it in a way that lands
You want a thinking partner with real commercial experience who understands values-led business and won't let you undersell yourself
this probably isn't for you if...
You're looking for a quick fix or a generic playbook. The Client Engine is built around your specific business, your specific clients, and the stage you’re at.
about Elisha
Commercial expertise. Values intact.
PhD in Feminist Ethics. 20+ years in corporate sales and commercial strategy. Global Senior Director.
I built pipelines, grew revenue, and worked out what actually makes businesses move. I also volunteer with feminist and LGBTQI+ organisations and run a free coworking space for women founders. I understand this world from the inside.
investment
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The Client Engine Kickstart
£650 flat.
Two sessions that map everything.
A 60-minute diagnostic to identify exactly where you are and what the blockers are.
Followed by a 2-hour deep dive to build your message & your prospecting strategy.
You leave with everything mapped and a repeatable process to implement.
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The Build
£500/ mo
Four sessions a month. We implement, test, and refine week by week, building your pipeline, sharpening your message, and adjusting what isn't working.
Tools and briefing sheets included.
This is where the engine gets built.
3 months minimum
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The Full Engine
£1,950
The complete package.
The Client Engine Kickstart
Three months of The Build.
Everything you need to go from where you are now to a functioning, consistent client pipeline built around your business, your values, and the clients you actually want.
3 months minimum
Save £200 · Best value
Ready to build your client engine?
Book a free 30-minute discovery call. We'll work out together where you are in the framework, what's blocking you, and whether The Client Engine is the right next step for your business right now.
No hard sell. Just a conversation.
👇 Book your discovery call here.